Passengers can change or cancel their tickets without financial penalty until Thursday for travel throughout the rest of the year, the struggling national airline said.
"In light of the MH17 incident, Malaysia Airlines will be waiving any change fees for passengers who wish to make changes to their itinerary to any MH destinations," it said in a statement.
"Passengers who wish to postpone or cancel their travel plans can obtain a refund, including for non-refundable tickets."
A spokesperson Sunday confirmed Malaysia Airlines would refund cancelled tickets in full, with the costs borne by the carrier.
She said she could not reveal how many customers had already taken up the offer.
Flight MH17 from Amsterdam to Kuala Lumpur is believed to have been shot out of the sky by a surface-to-air missile, crashing in strife-torn eastern Ukraine Thursday with 298 people from a dozen countries on board.
The disaster came four months after the disappearance of Flight MH370, which lost contact with air controllers on March 8 while en route from Kuala Lumpur to Beijing with 239 people on board.
The plane is believed to have mysteriously gone off course and crashed into the southern Indian Ocean, but an extensive search has so far found no sign of the wreckage.
Both planes were Boeing 777-200s.
Whereas Malaysia Airlines and the government were widely slammed for their handling of the MH370 crisis, some Malaysians rallied behind the national flag carrier and its staff after the latest tragedy, saying they would still fly with it.
"I admire how they chinned up after mh370 to soldier on n serve with a smile. Yes let's stand behind them," one user posted on Face book.
Shares in Malaysia Airlines sank Friday with analysts warning of the firm's collapse without government help.
The airline said in May that MH370's disappearance had a "dramatic impact" on its first-quarter results, with cancelled bookings helping push the company to a loss of $140 million.
State fund Khazanah Nasional, which holds the airline's purse strings, said in June it would announce a plan to revive the carrier within six to 12 months.
Malaysia Airlines had already mounted up losses totalling $1.3 billion over the previous three years.
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I am not a Malaysian, but I can say that Malaysian airline is a fine airline. These disasters are not the fault of airline. . Malaysian is a great airline how they win the confidence of its traveler. can any airline can match this. offer.