Blake Lively reportedly winds down Betty Buzz and Betty Booze drinks business

Blake Lively is reportedly winding down her drinks brands Betty Buzz and Betty Booze following legal disputes

Blake Lively is reportedly in the process of winding down her drinks business, which includes the Betty Buzz and Betty Booze brands.

According to a report by TMZ, the actress is "slowly shutting down" the venture following her high-profile legal dispute with It Ends with Us co-star Justin Baldoni.

Lively launched Betty Buzz, a range of non-alcoholic drink mixers, in 2021 before introducing Betty Booze, a collection of alcoholic canned cocktails, two years later.

Although the trademarks for both brands remain active, several applications covering other beverages and products have reportedly been abandoned.

The Betty Buzz Instagram account, which has more than 278,000 followers, has not published new content since April.

Meanwhile, the brand's last promotion for its vodka-based Betty Booze cocktails was reportedly shared around five weeks ago. Lively introduced that collection in June 2025.

Representatives for the 39-year-old actress and Betty Buzz have not yet responded to the report.

Despite launching an alcoholic drinks range, Lively previously explained that she does not drink alcohol herself.

Speaking in November 2021, she said she enjoyed the social aspect of making cocktails and bringing people together.

"I don't drink because I don't like the effects of alcohol, but I like being a part of it," she said. "I like being social. I like people coming together."

The reported business changes come after Lively and Baldoni reached a settlement in May over their legal dispute, which involved allegations of smear campaigns and a hostile work environment during the production of the 2024 film It Ends with Us. The settlement terms were not disclosed.