WWF-P and a healthcare company, PharmEvo, have launched a nationwide environmental drive as a part of which five new Neem trees were planted in Ziauddin Hospital on Thursday. A general physician, Dr Ejaz Vohra, watered one of the tree saplings. PHOTO: ATHAR KHAN/EXPRESS
The students and faculty of Ziauddin University joined World Wide Fund-Pakistan (WWF-P) in making Karachi a greener city by planting five new Neem trees at the hospital on Thursday.
WWF-P and a healthcare company, PharmEvo, have launched a nationwide campaign to expand the green cover of the country before the International Earth Day, which falls on April 22. WWF-P, which began the drive on April 16 in Karachi at AO Clinic in Nazimabad, aims to plant a total of 15,000 trees in the city before the 43rd International Earth Day which falls on April 22. The drive kicked off in Lahore on April 12.
“Neem is a locally grown plant species and it is used in making seven medicines,” said Maleeha, an assistant manager at WWF-P. She also mentioned that WWF-P had initially planned to plant 50,000 trees but the overwhelming response they received from various NGOs convinced them to expand the drive to 100,000 trees. A corporate relations manager at WWF-P, Asad Shahbaz Khan, pointed out that the organisation had already distributed 16,000 saplings to various organisations in Karachi.
A number of doctors from Ziauddin Hospital, including the hospital’s dean, Dr Yousuf Sattar, were present at the occasion. “Planting trees is a way for us to give back to nature,” said hospital’s owner, Dr Ijaz Fatima, while applauding WWF-P’s decision to launch the environment drive. “They also help prevent natural disasters.” A general physician, Dr Kashif, pointed out that the drive would help raise awareness about Neem trees and their benefits.
A number of eminent organisations, including Pakistan International Airlines and the Civil Aviation Authority, are also supporting the campaign.
Published in The Express Tribune, April 19th, 2013.
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We (pharmevo pvt ltd.), always look farwarded, for CSR activities, As we are celebrating the awareness of Earth Day every year, but this time the world really need the action rather than talking, so Pharmevo one of them who tooked the action, Pharmevo came in front for the action we started to make pakistan green, and every individual gave good response and Alhamdulillah as we had plan to pledge 50,000 plant by the day of 22nd of Apr 2013, but we reached on this destination on 18th Apr, and Now we are ready to hit 100,000, thanks to all who supported us for making pakistan greener and thanks for Pharmevo to save the Planet in a Nise way.