
Gabriella Zuniga reignited the Shannon Sharpe controversy by posting a bold message on Instagram before deleting it.
Screenshots quickly spread online, showing her declaring, “From now on, when you talk to me or ABOUT me, refer to me as Gabriella Zuniga, Ma’am, The Don, or Boss.”
Shannon Sharpe’s accuser, Gabriella Zuniga, says everyone should call her “Boss,” “Ma’am,” or “the Don” after allegedly settling for over $20 million with him pic.twitter.com/91u6ryFrek
— FearBuck (@FearedBuck) September 6, 2025
The timing of the statement fuelled speculation it came after a reported payout linked to her accusations against the former NFL star and television personality.
Social media platforms instantly dissected the post, generating a wave of memes, criticism and mockery.
Zuniga paired the declaration with a striking look. Wearing a tailored black pantsuit with a double-breasted blazer and satin lapels, she completed the outfit with straight-leg trousers, oversized sunglasses, a skinny gold necklace and a quilted black Chanel handbag.
The presentation suggested power and control, leading some users to describe her appearance as “mafia matriarch” style.
Despite the criticism, the viral moment cemented Zuniga’s name in social media debates, with many blaming Sharpe for putting himself in the position.
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