Pokémon Sleep boosts Japan’s average sleep by 32 Minutes in two years

Pokémon Sleep helps users in Japan gain 32 minutes more rest per night, new anniversary data from Tokyo event shows.

Pokémon Sleep is making a measurable difference to sleep habits in Japan, with users gaining an additional 32 minutes of rest each night since the app’s launch two years ago.

During Pokémon Sleep’s second anniversary event in Tokyo on July 16, The Pokémon Company shared that Japanese users now average seven hours and ten minutes of sleep per night, up from six hours and 38 minutes the previous year.

The data, reported by Automaton, highlights the app’s positive effect. However, Japan still ranks last in average sleep among seven tracked regions, including Germany, the UK, France, Canada, the US, and Italy.

Sleep deprivation has been a persistent issue in Japan, where adults typically sleep just over six hours per night, falling short of recommended levels for maintaining good health.

A government-backed study cited by The Japan Times found that while most workers recognise the need for at least six hours of sleep, only half achieve that consistently.

Pokémon Sleep encourages healthier routines by rewarding users with in-game Pokémon based on their sleep duration and consistency.

Players are categorised into “Dozing,” “Snoozing,” or “Slumbering” based on their rest patterns, receiving rewards for meeting recommended targets.

Since its launch in July 2023, Pokémon Sleep has become the most downloaded gamified sleep app, achieving a Guinness World Record in June 2025 with over 14.9 million downloads.