Federation of Pakistan Chambers of Commerce and Industry (FPCCI) President Atif Ikram Sheikh has announced the establishment of Pakistan-EU Forum.
This initiative is aimed at enhancing economic and trade relations between Pakistan and the European Union (EU) member states, which will facilitate growth and development for the business community.
The forum's objectives include effective utilisation of the Generalised Scheme of Preferences Plus status to promote trade, investment and economic cooperation.
It will foster business relationship between Pakistan and EU states, with a focus on Eastern Europe. In addition, the forum will interact with EU delegations visiting Pakistan, exchange firsthand information on economic activities and maintain a conducive environment for trade and investment, the FPCCI president said. The forum will conduct market research to identify new areas of cooperation and provide guidance to the SMEs.
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