Kendrick Lamar's 'Not Like Us' hits 300 Million streams, setting Spotify record

Lamar's track becomes the fastest to reach 300 million on Spotify, intensifying his rap feud with Drake.

Kendrick Lamar's latest track, "Not Like Us," has taken the music world by storm, becoming the fastest rap song to surpass 300 million streams on Spotify in just 35 days.

Released barely a month ago, the track has not only shattered streaming records but has also stirred up the rap scene with its sharp lyrics directed at fellow rapper Drake.

The song's rapid rise in popularity is attributed to its catchy beats and the buzz around its lyrical content, which directly targets Drake, adding fuel to the ongoing feud between the two artists. This has sparked widespread discussion and anticipation, especially with Lamar slated to perform the track live for the first time at his "Pop Out" Juneteenth concert in Los Angeles. 

The event is expected to draw massive crowds and generate an electric atmosphere, as fans are eager to experience the diss track live.

Despite the clear numerical advantage "Not Like Us" holds in streaming figures, the debate between fans of Drake and Kendrick Lamar remains heated, with arguments about the true winner of this rap battle. 

Some critics have pointed out Drake's incisive writing in his responses, suggesting that the contest might be closer than it appears.

Beyond the immediate success of "Not Like Us," the track's impact extends to potentially marking 2024 as Kendrick Lamar's biggest streaming year yet.

Amid rumors of a new album, Lamar's fans are abuzz with speculation and excitement, regardless of the outcome of his current rivalry with Drake.

As the year progresses, it remains to be seen how this battle will influence both artists' careers. Drake, too, could seize a significant moment if he responds with a major release, making the remainder of the year a pivotal period for both rap titans.