The launch price of the GD-110 has been set at Rs99,999. The bike employs a 4-Stroke CDI engine which complies with Euro II emission standards. PHOTO: FILE
KARACHI:
Taking a hint from recent growth in motorcycle sales in the 100cc and above category, Pak Suzuki Motors Company has launched a new model of 110cc motorcycle. The company says it is keen to cater to the growing market of higher engine specification motorcycles.
“After a very long period, Pakistanis are looking beyond the 70cc motorcycle market. We are cognisant of this fact, and this is why we are presenting a new motorcycle today with higher engine specifications,” Pak Suzuki Motor Company Managing Director Hirofumi Nagao told The Express Tribune. He was speaking after the launch ceremony of the Suzuki GD-110 here at a local hotel on Tuesday.
The launch price of the GD-110 has been set at Rs99,999. The bike employs a 4-Stroke CDI engine which complies with Euro II emission standards.
“This is not a disposable motorcycle. This product has not been built for two years, but 10,” Pak Suzuki General Manager Marketing Azam Mirza told The Express Tribune.
Later, while talking about the specifications of the new model, Nagao observed that there had been a strong surge in the demand for motorcycles of higher engine specifications. “We want to seize this market, which is why we launched this motorcycle with the least possible time spent planning the launch,” he said.
Most parts for the new model are imported from China due to the company’s wish to launch the motorbike soon, Nagao said while examining the engine of one of the three different coloured motorcycles launched by the company on Tuesday. “The company will now see how it can increase its localisation in Pakistan,” he added.
The launch ceremony was attended by dozens of company dealers, who had been informed that Pak Suzuki is working on higher engine motorcycles and may launch more models soon. However, the Pak Suzuki MD declined to provide any specifics when asked if and when his company intends to launch more variants.
Atlas Honda is the market leader in the Pakistani motorcycle industry with over 65% market share. When asked about Pak Suzuki’s competition with Atlas Honda, Nagao said Atlas Honda is a very big player which cannot realistically be compared with Pak Suzuki’s more modest forays into the segment.
Pak Suzuki remains the dominant player in Pakistan’s four-wheelers market, though, with over 60% of the market. However, its share in the motorcycles market is just less than 2%.
Company officials say the company’s focus will remain on the youth; and, for that, the company will soon launch a heavy marketing and media campaign.
Published in The Express Tribune, May 22nd, 2013.
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COMMENTS (21)
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hi i really like this model of suzuki.as well u know and i know the price of this motobike is very high so plz less some in this.thanks
suzuki must cut the price ... I would prefer to buy honda 100 or rather honda 125. this bike should not cost more than 75k
This is a fine motorcycle but the price is very high and this motorcycle is not suited in backword areas in Pakistan because the style is not good as compare to other motorcyles in Pakistan but I like this but price is very ..........................................................................high
i had a Ride on this GD 110, it,s Truely amaizing, u can,t cophare this bake to any bike in pakistan, it,s a very Different bike in Riding than any bike including honda 100 and 125 any Yamaha 100, it,s a international Bike , when u have a Dive it once than u will have differen comments, but i think although all these qualities the price of this bike is high, it must be inbetween 80,000 to 85,000,
price of such a small structured bike is very high. Major issue is styling, having very old styling like early 90's, wheels are very small too only 17inch like 70cc bike, speedometer is nice but too simple, being a new enterant in Pakistani Market and having competion with AHL it should have RPM meter as well as Fuel Gauge and disc brakes, Engine looks good and must be economical on fuel as well, but that will prove after ride and to ride you need to attract customer with its looks which this bike lacks with. I hope Pak Suzuki will work on it and improve the features and looks of this bike if they want this a successful entry.
Karachi's streets for bike absolutely worthless this bike folk nothing special and cost too much to ask while neighboring India this bike 38 and 45000 in the easily available and their engines even more impressive is that installments on bike are the one advertising campaign of Mind sets are being made here 70cc bike take away the kahma pickles will look. before Suzuki's other models that flop have. because petrol rates still rising afurd are common to this bike is for people redundant.
Ohh, very expensive. if u compare with Honda CD125 i think GD110 cann't attract to the bike riders, pricewise or lookwise
First, I thought to go for this then i realized I live in Karachi so I mustn't go for this LUXURY that would ultimatley benefit actually owners - Karachittes people better know who they're =D
1 Lack for suzuki 110....its too Expensive.. i will go for Honda 125 in da same Price
@Jameel ur Rasheed True, One solution, Import from India(Bajaj Pulsar 220, Apache, Hero Karizma ZMR, Royal Enfield Thunderbird 500 CC, or Harley Davidson etc) or just wait for 25 years (may be)
@Khalid "Btw. I don’t understand why anyone would drive a bike at more than 50KM. It is very dangerous"
True you can not understand the feeling of a bike rider if you will keep driving 70 CC 80
s or 90s junk bikes, Just go beyond 200 and you will not ask that question anymore. However. aren't you feeling "Danger" in your surrounding?Launch GS-400, GS-450 and GS-500 in Pakistan and no one will buy 100 CC bike ever. And for God sake, can't you just give it some sporty looks, like alloy rims and more aerodynamic body structure??
Btw. I don't understand why anyone would drive a bike at more than 50KM. It is very dangerous.
That'a Ugly Design .. looks like 80's model
and you can easily get a Euro 2 Honda 125 in a similar range with quite awesome resale value. Suzuki needs to cut down the price to have any realistic chance of competing with Honda.
Seems to me 90`s bike, really those were the best days with these types of bikes.
Rs.99999 is too high for 110cc. looks should have been better on that price tag
Glad to hear about investment. Look forward to Technology Transfer.
Good luck riding this bike on the streets of Karachi. They used to rob you for cell phones, now they will for this bike.
In that case, it is not for Karachi people...