Jessica Simpson to shed 70 pounds

Singer signs contract to lose weight by next month.

Singer Jessica Simpson gained weight during pregnancy but in her case, it was a staggering 70 pounds. The 32-year-old had her first weigh-in a few weeks after giving birth to daughter with fiancé Eric Johnson, Maxwell on May 1.

To shed the excess weight, she has become a spokesperson for the Weight Watchers brand and signed a deal for $4million. Her contract requires a 20 to 30 pound reduction by the end of August as the face of the company or she will reportedly not receive the stipulated payment.

“Jessica has always had issues with junk food,” femalefirst.co.uk quoted a friend as saying.

Sources reveal that the 5-foot 3 inches star is rumoured to have enlisted her mother, Tina, along with a few friends to do the programme as well to help keep herself in check.

Speaking on the subject, former playboy model Kendra Wilkinson, who is a mother herself, thinks Jessica Simpson’s first priority should be raising her child and not losing weight, according to IANS.

“Her first priority right now is her child and is not losing the weight. You should be proud of her for that. A lot of people just dump their kids off at nannies and lose the weight overnight. We should all be proud of her for being real and taking control and making priorities,” she said.

Furthermore, Jessica is trying to be as healthy and careful as she can in her new diet regime, the insider revealed. Jessica, who plans to breast-feed through the month of July, also let go of her much loved high-calorie margaritas, a close source claims.

Published in The Express Tribune, July 17^th, 2012.