Who is Saint Satine? HYBE reveals new four-member global girl group after KATSEYE

HYBE has announced the launch of a new global girl group called Saint Satine while also unveiling a revised company vision centred on music and technology.

The four-member group will follow in the footsteps of KATSEYE and is expected to debut in the second half of 2026.

Saint Satine consists of Emily from the United States, Lexie from Sweden, Samara from Brazil and Sakura from Japan.

The members secured their places through World Scout: The Final Piece, an audition programme jointly organised by HYBE and Geffen Records.

HYBE explained that the group’s name combines “the strong, charismatic presence of a saint” with “the soft and sophisticated image of satine”. The company said the quartet is being developed as part of its expanding global strategy within the music industry.

Alongside the group announcement, HYBE also introduced a new company motto, describing itself as a “Global entertainment lifestyle platform company based on music and technology.”

The South Korean entertainment company said the updated vision places greater emphasis on technological innovation and immersive fan experiences. HYBE additionally announced a new mission statement: “Discover a new universe, unlock an immersive journey.”

According to the company, the revised slogans reflect its goal of helping audiences engage more deeply with content and discover new interests through HYBE’s platforms and services.

The strategy builds on the company’s “HYBE 2.0” plan first introduced in August 2024, which focused on expanding its music, platform and technology businesses.

“The new vision prioritises fans with music at our core, just like in the past, but also embodies our goal to use new technology to expand fan experience,” HYBE said in a statement.