League of Legends dev engages community with hundreds of tweets in rare week of direct dialogue

League of Legends dev Drew Levin prompted rare transparency by responding to hundreds of players in one week.

Drew Levin, leader of Product and Strategy on League of Legends, spent a rare slow work week engaging directly with players on social media, responding to hundreds of questions and comments from the community.

Over several days, Levin interacted with streamers, content creators, and casual players alike, discussing the state of the game, addressing concerns, and offering transparency on development decisions. Even when disagreements arose, many appreciated his willingness to communicate openly.

Among his exchanges was a dispute with streamer No Arm Whatley over the pace of major changes to League of Legends. Levin contested that Whatley had misinterpreted comments from fellow developer Phroxzon, even calling “bullsh*t” on one of his tweets.

The discussion continued in detail about the game’s direction, with Levin defending the development team’s goals while acknowledging areas that still need improvement.

Levin also addressed issues raised by players, such as limited ADC itemisation and ongoing problems with the League of Legends client. At times, he noted that certain frustrations might be due to individual player performance rather than game design.

His decision to engage was not part of his official role. “My job is literally to make a bunch of decisions for eight teams of devs spanning most of the live game… no part of my job even requires me to be on social media,” he explained, describing the interaction as an unusual use of his free time.

Levin’s approach—combining candid replies with accountability—resonated with many in a community often labelled as one of gaming’s most toxic.

While League of Legends still faces challenges with player behaviour and accessibility, such open communication from senior developers may help foster a more constructive relationship between the studio and its audience.