Anthony Hopkins has added a unique twist to Kim Kardashian’s SKIMS campaign. The 87-year-old actor posted a viral Instagram video wearing the new Seamless Sculpt Face Wrap from Kardashian’s shapewear brand.
Priced at $48, the product is designed with collagen yarns for jaw support and easy wear, and has already sold out online.
Wearing the wrap in the “clay” shade, Hopkins fastened it around his chin and ears, evoking comparisons to his iconic role as Hannibal Lecter in The Silence of the Lambs.
The character famously wore a tan mask to prevent violent behaviour, a parallel not lost on fans. In the video, Hopkins adopted Lecter’s voice and mannerisms, joking, “I feel 10 years younger.”
He continued the nod to his Oscar-winning role in the caption, writing, “Thank you, Kim. Don’t be afraid to come over for dinner @kimkardashian @skims.”
The unexpected endorsement has been hailed as a publicity win for SKIMS, with followers urging Kardashian to respond. While the face wrap received mixed reviews at launch, it’s currently unavailable due to overwhelming demand.
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