Trump launches $100K 'Victory Tourbillon' watch in latest campaign venture

Donald Trump has sold branded sneakers, Bibles, NFTs, and coffee table books. Now he’s moving into timepieces.


Pop Culture & Art September 27, 2024
Courtesy: AFP/gettrumpwatches.com

Donald J. Trump, in typical flamboyant style, introduced his new luxury watch collection, featuring a $100,000 "Victory Tourbillon" adorned with diamonds and gold. 

Amidst the hustle of his presidential campaign, Trump's new venture includes a range of opulent watches, designed to capture the essence of extravagance with each piece screaming '80s Wall Street excess.

The collection was launched with a video that could be mistaken for a comedy sketch, where Trump, with his trademark bravado, expressed his affinity for diamonds and gold. 

The "Official Trump Watch Collection" offers various models including the diamond-encrusted "Victory Tourbillon" and the more accessible $499 "Fight Fight Fight" diver watch, available in multiple styles including MAGA red.

Despite the buzz, the collection has raised eyebrows regarding the timing of the launch, as Trump faces criticism for blending his entrepreneurial ventures with his political campaign. Critics argue this muddles the line between business and politics, especially as he contests for the presidency.

The watches, described as collectibles rather than mere timepieces, are part of a series of branded merchandise Trump has released over the years. 

From gold sneakers to Bibles and even NFTs, Trump has capitalized on his brand to create a range of products that promise more than just utility.

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