‘Divorce’ perfume unveiled by Sheikha Mahra after high-profile Instagram split

Mahra says fragrance, launched just weeks after her viral announcement, reflects her 'recent life changes'.


News Desk September 10, 2024 1 min read

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Dubai’s Princess Sheikha Mahra, daughter of UAE Vice President and Prime Minister Sheikh Mohammed bin Rashid Al Maktoum, has launched a new perfume named "Divorce" under her brand M1.

The 30-year-old princess made the announcement on Instagram, where she has 980,000 followers, showcasing the perfume with a striking black bottle.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @mahraxm1

Sheikha Mahra, who is active on social media, had previously teased the launch with a dramatic video featuring shattered glass, black petals, and a black panther. The perfume bottle, revealed recently, is black with the word "Divorce" emblazoned on it.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by @mahraxm1

The release of the "Divorce" perfume follows just weeks after Sheikha Mahra publicly announced her separation from her husband on Instagram. In a bold post shared in July 2024, the Dubai princess wrote: “Dear husband, As you are occupied with other companions, I hereby declare our divorce. I divorce you, I divorce you, and I divorce you. Take care. Your ex-wife.”

 

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