Businessmen call for tapping African market

The government should focus on African countries to boost trade and exports, said Islamabad Chamber of Commerce and Industry (ICCI) President Muhammad Shakeel Munir.

Exchanging views with the deputy heads of mission of Morocco, South Africa and Nigeria, he said that Africa was a huge market which had remained untapped.

“Pakistan has formulated the ‘Look Africa Policy’, which should be fully implemented to improve trade with the African region,” said Munir.

He highlighted that Pakistan had good potential to export many products to Africa including rice, engineering goods, electrical appliances, textiles, apparel, pharmaceuticals, sports goods, surgical instruments, cutlery, furniture and many more.

Moreover, Pakistan can import many products from the African countries that offer a competitive advantage.

The deputy heads of mission gave assurances that all possible cooperation would be extended to promote business linkages between private sectors of their respective countries and their Pakistani counterparts to take bilateral trade to higher levels.

Published in The Express Tribune, May 15^th, 2022.

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