New Zealand PM Jacinda Ardern's 2 minute challenge goes viral

Political parties and representatives have over the years indulged in social media campaigns to up their game.

New Zealand Prime Minister Jacinda Ardern took to her Facebook page to share a 2-minute video wrapping up two years of her being head of state.

https://www.facebook.com/jacindaardern/videos/3087161944643747/

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She was challenged by her own team to do so within two minutes however, she finished within two minutes and 56 seconds.

Ardern took this opportunity to publicise her governments’ achievement and policies in the video which gained instant popularity amongst the people with over 7.5k comments and 46k shares.

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The video drew amazing response along with criticism, here are some of the Twitter response to the video.

 

👏 awesome, am so jealous. What an amazing PM.

 

cant wait to see what's in store for the next 3 years so much more to do but its a great start

This is a Government of propaganda and manipulation. All spin and very little achievement that can be attributed to them (and not their predecessors).

 

Even New Zealand's National party didn't hold back from taking a dig at Prime Minister's video too.

With Facebook and Twitter taking an active effort in banning political ads from their social media platform however, such videos can be used during election campaigns to gain publicity amongst the public.

This article was originally published on The Straits Times.