In a message on Twitter, Acton said "it is time" after the social media giant found itself in the middle of a surveillance controversy on Sunday.
It is time. #deletefacebook
— Brian Acton (@brianacton) March 20, 2018
According to a joint investigation by The New York Times and Britain’s Observer, Cambridge Analytica -- a firm employed by US President Donald Trump as part of the election campaign -- was able to create psychological profiles on 50 million Facebook users through the use of a personality prediction app that was downloaded by 270,000 people.
The firm has denied misusing Facebook data for the Trump campaign.
Facebook’s market valuation fell by roughly $50 billion on Monday with Zuckerberg’s personal fortune falling by $4.9 billion according to a Bloomberg report.
UK MPs ask Facebook's Zuckerberg to testify on data row
The social media giant purchased WhatsApp in 2014 in a deal for cash and stocks worth $19 billion.
The hashtag #DeleteFacebook has gone viral on Twitter with users sharing their resentment for Facebook in light of the controversy.
I'm trying this, installed Telegram, G+, etc, but some of my friends and family are addicted to Zuckerberg apps.
— Sandro F. M. (@sandrofm) March 21, 2018
Life is short.
Delete Facebook.
Tell your loved-ones you love them.
Question everything.
Go out and experience the world.#DeleteFacebook
— Tony Shepherd (@tonysheps) March 20, 2018
#DeleteFacebook FAKEBOOK SOLD YOU ALL OUT, WHY BECAUSE THEY COULD. SOLD YOUR DATA AND PUT YOU ALL AT RISK. THIS IS A COMPANY YOU REALLY WANT TO DO BUSINESS WITH? NOT ME NEVER FAKEBOOK! pic.twitter.com/WgRjJwHDm2
— mary c. joyce (@marycjoyce2) March 20, 2018
Deleted in 2010. Guess I'm finally an early adopter for something.
— Robi-Ann Doyle (@doyle1020) March 21, 2018
Deleted a few times and came back.
— Heloisa Pait (@helopait) March 21, 2018
I did 4 years ago!! #DeleteFacebook
— .Nazanin 🇺🇸#BoycottNRA (@Nazaninstyle) March 20, 2018
Mark Zuckerberg's fortune falls $4.9 billion after latest scandal
Some users found it ironic that creators of social media platforms are now asking users to reject it.
Never bite the hand that feeds you. This tweet is the embodiment of ungratefulness and disloyalty. You guys get 60 billion+ in $FB stock for creating an improved AIM messenger and now turn your back on people that made you rich! Very sad to see
— Alamentarius (@alamentarius) March 20, 2018
Zuck is looking at this like: "Et tu, Brian?"
😂 pic.twitter.com/nZKje2C2fl
— Dagmawi Belay (@dagmawii) March 20, 2018
Ah the irony of talking about social media freedom on social media...
— laurenty (@laurenty) March 21, 2018
pic.twitter.com/xOo46Nb5wD
— jimmy alto (@jimmyalto) March 20, 2018
Either way, its safe to say Facebook has found itself in a controversy that may affect its future user base.
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