Basmati rice

Shifting market dynamics, concerns over Basmati heritage pose challenges

2 countries at loggerheads over issue since 2006 although EU under its rules recognises Basmati as common product

India has applied for exclusive trademark that would grant it sole ownership of Basmati title in the European Union

Challenges India’s geographical indication claim on Basmati rice

EU market Pakistan to contest India’s claim on Basmati rice

SMEDA asked to resolve matter pending for past many years

Traders say Pakistan will not be able to sell rice under basmati brand if India gets it

Stresses need for improving water productivity in rice fields