The private sector is the driver of economic growth in Pakistan and it should be more proactive towards utilising market intelligence tools in order to make informed decisions and compete more effectively in national and international markets. This was observed by United Nations Industrial Development Organisation (Unido) representative Esam Alqarara. The Unido Vienna International Centre Industrial Development Officer said Pakistani entrepreneurs could greatly enhance business prospects by utilising market intelligence tools including modern data processing technologies and information deployment techniques. He also assured Unido’s readiness in cooperateingwith the ICCI for creating maximum awareness.
Published in The Express Tribune, October 8th, 2015.
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