Afghanistan receives two awards
Development awards handed out by cricket’s governing body.
Afghanistan has taken the top prize of the Pepsi ICC Development Programme Annual Awards 2013, claiming the Best Overall Cricket Development Programme as well as the award for Best Junior Participation Initiative.
The best overall cricket development programme recognised Afghanistan’s efforts in developing cricket at all levels, which is reflected in its success in increasing participation rates, promoting the game, and qualifying to the ICC events.
Afghanistan was also awarded the best junior participation Initiative following its work to introduce cricket into the school curriculum.
Ireland was awarded the best cricket promotion and marketing campaign for its work to promote the Ireland-England ODI at Malahide in September 2013, which saw 10,000 fans attend as part of a sell-out crowd.
Published in The Express Tribune, February 21st, 2014.
The best overall cricket development programme recognised Afghanistan’s efforts in developing cricket at all levels, which is reflected in its success in increasing participation rates, promoting the game, and qualifying to the ICC events.
Afghanistan was also awarded the best junior participation Initiative following its work to introduce cricket into the school curriculum.
Ireland was awarded the best cricket promotion and marketing campaign for its work to promote the Ireland-England ODI at Malahide in September 2013, which saw 10,000 fans attend as part of a sell-out crowd.
Published in The Express Tribune, February 21st, 2014.