Saving the planet: Pakistan to take part in Earth Hour
Observe the event by switching off lights on Saturday, March 29 from 8:30pm to 9:30pm.
A Pakistani girl lights candles in front of parliament house to mark the sixth global Earth Hour, in Islamabad on March 31, 2012. PHOTO:AFP
KARACHI:
The World Wide Fund for Nature (WWF) - Pakistan officially inaugurated Earth Hour 2014 - the world’s largest grassroots environmental event.
The event’s ambassadors include actress Humaima Malik, director Faryal Ali Gauhar, actor and host Ahsan Khan, actor Sarmad Khosat and singer Zoe Viccaji. Last year’s event ambassador, Adnan Siddiqui, handed over a candle to the new ambassadors as a symbol of passing over the responsibilities to them.
WWF-Pakistan senior director Anwar Naseem, stated that WWF works with all age groups, linking human practices and ecology to reduce our carbon footprint and prevent wasteful consumption.
WWF-P corporate relations manager Sania Khan said that Earth Hour will be implemented across 16 cities in Pakistan. Khan appealed to the people to observe the event by switching off their lights on Saturday, March 29 from 8:30pm to 9:30pm.
In 2013, Earth Hour reached over 2 billion people, with more than 7,000 cities and towns taking part in 154 different countries.
Published in The Express Tribune, February 17th, 2014.
The World Wide Fund for Nature (WWF) - Pakistan officially inaugurated Earth Hour 2014 - the world’s largest grassroots environmental event.
The event’s ambassadors include actress Humaima Malik, director Faryal Ali Gauhar, actor and host Ahsan Khan, actor Sarmad Khosat and singer Zoe Viccaji. Last year’s event ambassador, Adnan Siddiqui, handed over a candle to the new ambassadors as a symbol of passing over the responsibilities to them.
WWF-Pakistan senior director Anwar Naseem, stated that WWF works with all age groups, linking human practices and ecology to reduce our carbon footprint and prevent wasteful consumption.
WWF-P corporate relations manager Sania Khan said that Earth Hour will be implemented across 16 cities in Pakistan. Khan appealed to the people to observe the event by switching off their lights on Saturday, March 29 from 8:30pm to 9:30pm.
In 2013, Earth Hour reached over 2 billion people, with more than 7,000 cities and towns taking part in 154 different countries.
Published in The Express Tribune, February 17th, 2014.