Digital age: Mobile internet to overtake desktop
Desktop internet is dominating with 91% owning a PC at home and 45% also own a smartphone or tablet.
About 18% cite smartphones/tablets as their primary device.
ISLAMABAD:
Computer and internet users in Pakistan are believed to be shifting to a new gear in 2014, a year which ensures mobile internet overtaking desktop internet, according to a recent survey sponsored by Google.
Desktop internet is dominating with 91% owning a PC at home and 45% also own a smartphone or tablet. About 18% cite smartphones/tablets as their primary device, The Technology Times reported.
According to the survey, mobile devices are gaining popularity as 86% users prefer PCs to access the internet daily, 77% use smartphones, 73% use feature phones and 59% use tablets for internet access.
This trend follows a decline in prices of smartphones and tablets and the much-anticipated launch of 3G services.
Google Asia-Pacific Manager for Asian Growth Markets Tania Aidrus said Pakistani consumers were starting to embrace smartphones and tablets.
Published in The Express Tribune, December 28th, 2013.
Computer and internet users in Pakistan are believed to be shifting to a new gear in 2014, a year which ensures mobile internet overtaking desktop internet, according to a recent survey sponsored by Google.
Desktop internet is dominating with 91% owning a PC at home and 45% also own a smartphone or tablet. About 18% cite smartphones/tablets as their primary device, The Technology Times reported.
According to the survey, mobile devices are gaining popularity as 86% users prefer PCs to access the internet daily, 77% use smartphones, 73% use feature phones and 59% use tablets for internet access.
This trend follows a decline in prices of smartphones and tablets and the much-anticipated launch of 3G services.
Google Asia-Pacific Manager for Asian Growth Markets Tania Aidrus said Pakistani consumers were starting to embrace smartphones and tablets.
Published in The Express Tribune, December 28th, 2013.