Caanchi & Lugari brings Davidoff watches Pakistan

The event showcased the latest collection of Davidoff watches and accessories.

Natasha Hussain hosts the red carpet at the launch. PHOTO: PUBLICITY

Caanchi & Lugari, Pakistan’s luxury brand retailer launched Davidoff wrist watches and essentials at MM Alam Road, Lahore on October 4.

Wrist watches have long been a symbol of class and innovation. More than anything, they epitomise the value for time. With more world-class brands penetrating into Pakistan’s accessories market, owning an affordable and good quality watch has become imperative.

Davidoff, a Swiss brand, offers a wide variety of designs and claims to support the on-the-go lifestyle of individuals today. The brand attempts to maintain the phiolosphy, “passion for excellence, pleasure in life”. Its fundamental characteristics are elegance, iconic design and premium ingredients combined with perfect craftsmanship.


Natasha Hussain hosts the red carpet at the launch. PHOTO: PUBLICITY

The event revealed the latest collection of Davidoff wrist watches and essentials, which was well-recieved by the guests. The event was attended by over 150 people, including dignitaries and celebrities from showbiz, fashion and sports.


Model Natasha Hussain hosted the red carpet. The collection was unveiled by Zahid Hussain, CEO of Said Naam, which owns and operates Caanchi & Lugaari. In what was a distinct display, models in black outfits and masquerades were placed in cordoned-off windows wearing Davidoff wrist watches during the ceremony.

Expressing her fondness for watches, a guest said, “I have spotted some nice pieces one of which can join the company of the jewels in my watch collection”.

Davidoff watches and essentials are indubitably something that Pakistan’s watch enthusiasts should look forward to.

Published in The Express Tribune, October 9th, 2013.

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