3D technology: Olper’s unveils new packaging formats
Ecolean is a specialised and convenient jug-shaped pouch that offers ease of pouring and handling the pack.
KARACHI:
Engro Foods’ flagship brand Olper’s unveiled new and innovative packaging formats using holographic technology to create a 3D simulation at a local shopping mall, says a press release. The new packaging formats include a new format for the region that employs Ecolean technology for 250ml and Tetra Edge for one litre pack. The release says Ecolean is a specialised and convenient jug-shaped pouch that offers ease of pouring and handling the pack. It is eco-friendly and biodegradable packaging with microwaveable capabilities. Tetra Edge is a premium packaging format with benefits of a tilted head and a heli cap, which controls spillage, increases the usability of the pack and keeps the milk odour-free. Engro Foods CEO Afnan Ahsan said, “The introduction of this new packaging technology … will further preserve the nutrition and goodness of our products and provide maximum utility to our consumers.”
Published in The Express Tribune, April 27th, 2013.
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Engro Foods’ flagship brand Olper’s unveiled new and innovative packaging formats using holographic technology to create a 3D simulation at a local shopping mall, says a press release. The new packaging formats include a new format for the region that employs Ecolean technology for 250ml and Tetra Edge for one litre pack. The release says Ecolean is a specialised and convenient jug-shaped pouch that offers ease of pouring and handling the pack. It is eco-friendly and biodegradable packaging with microwaveable capabilities. Tetra Edge is a premium packaging format with benefits of a tilted head and a heli cap, which controls spillage, increases the usability of the pack and keeps the milk odour-free. Engro Foods CEO Afnan Ahsan said, “The introduction of this new packaging technology … will further preserve the nutrition and goodness of our products and provide maximum utility to our consumers.”
Published in The Express Tribune, April 27th, 2013.
Like Business on Facebook to stay informed and join in the conversation.