Cycling: UCI sued for £1.25m by sponsor

The International Cycling Union (UCI) are being sued by their sponsor, Skins, an Australian company, for a ‘total loss of confidence in professional cycling by the public’, according to the BBC. “The events of the last several months have made it abundantly clear that world cycling has not been the sport the general public and the corporate partners thought it was,” said Skins Chairman Jaimie Fuller. “Consequently, as chairman of a company that has made a significant financial and emotional investment, I am acting in order to send a message to the UCI and its senior office bearers that gross mismanagement and betrayal of trust is completely unacceptable.”


Published in The Express Tribune, November 7^th, 2012.