Elders, children adopt online Eidi

MULTAN:

The traditional practice of giving 'Eidi' is undergoing a noticeable transformation in parts of South Punjab as digital transactions increasingly replace the conventional way of personally handing over the gifts or cash to loved ones.

Traditionally, families across the region have been celebrating Eid by visiting relatives and giving the Eidi in person. Elders give money to children, brothers offer gifts to sisters, and parents send Eidi to married daughters living in other homes. In many households, Eidi was not limited to cash alone.

It often included traditional items such as bangles, henna, and sweets, which symbolised affection and cultural warmth.

However, with the growing use of smartphones, digital wallets, and banking applications, the tradition has evolved. Instead of waiting for physical meetings, many families now transfer Eidi cash online, ensuring that children and relatives receive their share instantly regardless of distance.

The trend has become particularly common among families whose members live in different cities or abroad.

Online transfers allow parents, uncles, and grandparents to send Eidi to their loved ones within seconds, maintaining the spirit of Eid despite geographical barriers.

Young recipients say the experience can be as exciting as receiving cash in person. Imama, a young girl from Vehari, shared her happiness after receiving Eidi through online transfer. "I was surprised when I suddenly received a notification on my account," she said. "My maternal uncle sent me Eidi online. I felt very happy because it came unexpectedly, and it made my coming Eid even more special." Another child, Maha, also described her excitement after receiving Eidi digitally. "My chachu sent me Eidi through an online transfer," she said with a smile. "I immediately checked my account and was very happy. It felt like a pleasant surprise."