Pakistani owned brand FELAÇI debuts at Paris Fashion Week

London-based brand FELAÇI made its debut at Paris Fashion Week on March 5, bringing the craft of Pakistani leatherwork to an international runway. Rooted in traditional artisan techniques, the collection features tanned cream tones and sharply cut black silhouettes that echo the sleek minimalism of the 1990s.

Even the name FELAÇI reflects this heritage. It takes inspiration from Falasi, the hand-woven textiles traditionally found in the homes of Sindh and Bahawalpur.

“It’s only getting better as I wear it,” Hadid shared on the brand’s Instagram.

Seeing a brand like FELAÇI gain recognition on a global stage—while spotlighting the skilled artisans behind Pakistan’s high-quality materials—is a win for everyone.