Kendall Jenner confirms support for New England Patriots ahead of Super Bowl LX

Kendall Jenner has publicly confirmed her support for the New England Patriots ahead of Super Bowl LX against the Seattle Seahawks.

The model and media personality had previously been linked to the Patriots, but any remaining uncertainty was removed after the team shared a post on its official X account.

The image showed Jenner standing alongside Patriots owner Robert Kraft as preparations continued for the Super Bowl matchup.

The Patriots accompanied the image with the caption, “Thanks for believing in us, Kendall Jenner!” The post quickly circulated online and was widely interpreted as confirmation of Jenner’s support for New England ahead of the game.

By sharing the photo themselves, the Patriots placed Jenner directly into the pre-game conversation surrounding celebrity affiliations and Super Bowl narratives. The post followed earlier online discussion after Jenner publicly backed the Patriots to win the Super Bowl.

That prediction prompted renewed attention on the so-called Kardashian curse, a long-running pop culture theory suggesting teams linked to members of the Kardashian-Jenner family suffer misfortune.

Kraft previously dismissed the idea, and the team’s decision to highlight Jenner’s support suggested it was not a concern within the organisation.

With the Patriots amplifying the image on their own social media channels, Jenner’s backing moved from speculation to confirmation.

The timing of the post, as kickoff approaches, indicates the franchise is comfortable embracing the added attention surrounding her support.