KPop Demon Hunters Monopoly deal game launches as official Netflix merchandise

Netflix and Hasbro have expanded the KPop Demon Hunters franchise with the release of an officially licensed Monopoly Deal: KPop Demon Hunters card game. The new product marks the first piece of merchandise to launch under the companies’ broader licensing partnership tied to the animated hit.

The themed Monopoly Deal game adds a supernatural and musical twist to the fast-paced card game format. Players compete to collect key items needed by characters Rumi, Mira and Zoey as they attempt to pull off a major concert and seal the Honmoon. Designed for two to five players, the game blends familiar Monopoly Deal mechanics with characters and imagery from the film.

The launch is part of a larger merchandise rollout planned for KPop Demon Hunters, which has grown into a global success since its debut on Netflix. The streamer previously announced Hasbro and Mattel as co–master toy licensees for the franchise, with a wide range of products scheduled to arrive at retailers beginning in spring 2026 and continuing through the holiday season.

Hasbro’s lineup is expected to extend beyond games to include plush toys, youth electronics and role-play items inspired by the film’s world, while Mattel is developing dolls, action figures and playsets based on the characters. Together, the companies aim to build a comprehensive consumer products program around the franchise.

Additional collectibles, toys and games are expected to be announced as the franchise continues to expand.