Backstreet Boys recreate ‘I Want It That Way’ video 26 years later

The Backstreet Boys have brought 1999 back to life with a stunning recreation of their iconic ‘I Want It That Way’ video, released in 2025 to mark 26 years since the original. Filmed as a vertical music video, the band captured the nostalgic magic in one continuous take, paying homage to the look and feel that defined a generation.

The video features the members dressed entirely in white, standing in front of a plane in an airplane hangar, a setting that mirrors the original video’s memorable airport scene. The band revealed that the shoot took two long days, but they were determined to evoke the same energy and charm fans fell in love with decades ago. “We were on the set of our tour promo production and started to really feel that 1999 nostalgia,” the band shared. “We decided to try and capture this performance in one take at the end of a very long two days of shooting. Think it came out pretty magical!”

The Backstreet Boys’ dedication to nostalgia is clear, bridging the gap between longtime fans and a new generation discovering their music. Their approach combines the visual storytelling of their heyday with contemporary production techniques, ensuring that the essence of ‘I Want It That Way’ resonates once again. Social media has quickly amplified the video, with fans sharing their reactions, reliving the era, and celebrating the band’s enduring influence on pop culture.