Marvel Rivals sees 85% player decline on Steam 10 months after $100M debut

Marvel Rivals has seen a sharp drop in players less than a year after launch, losing more than 85% of its active users despite a record-breaking debut.

The hero shooter, which reached an all-time peak of 644,269 players nine months ago, now records a 24-hour peak of only 95,257, according to Forbes and SteamDB data.

The live-service title launched to high expectations, drawing hundreds of thousands of players and positioning itself as a potential rival to Overwatch 2.

However, the steady decline in player numbers over recent months suggests waning interest and possible challenges in maintaining long-term engagement.

While Marvel Rivals still holds a solid player base compared to many online games, the continued drop raises questions about its sustainability.

Analysts suggest that without consistent updates, events, and community-driven content, the game could face a shorter lifespan than initially anticipated.

Despite the downturn, Marvel Rivals remains one of the most commercially successful free-to-play releases of the past year.

The game reportedly generated more than $100 million in revenue during its first month, underscoring the strength of its early popularity. Yet, this financial success has not prevented the steep decline in player activity.