It’s looking increasingly likely that the Asus ROG Xbox Ally and Xbox Ally X handhelds will be priced at $549.99 and $899.99 respectively, according to former IGN staffer Destin Legarie. In a recent YouTube video, Legarie says he confirmed the pricing with his local Best Buy, which “spilled the beans” during a phone call. However, this information should be taken with caution for now.
Legarie also revealed that Best Buy will apparently have demo stations for the console. He shared images, sourced anonymously, from a Tennessee store showcasing an RGB-lit kiosk featuring the Xbox Ally X displayed on a clear stand. Behind it, a screen loops a demo highlighting the handheld’s compatibility with various Windows PC games. One close-up image even shows the $899.99 price tag.
This is the closest confirmation so far for the Xbox version of Asus’ Ally handheld PC consoles, scheduled for release on October 16. But until official announcements are made, it’s best not to jump to conclusions or make major financial decisions over the rumored near-$900 price of the Ally X. Prices could still change due to tariffs and other factors — a concern also affecting handheld gaming PCs like the Legion Go 2, which could cost up to $1,479.
On the bright side, the rumored $549.99 price for the standard Xbox Ally is about $100 cheaper than what retailers like Best Buy currently ask for the non-Xbox version. If this holds true, it could be a more affordable option for gamers wanting a user-friendly PC handheld without breaking the bank.
While the $899.99 price tag for the high-end Xbox Ally X might disappoint those already stunned by the pricing of its Ryzen Z1 Extreme-powered predecessor, it’s worth noting that despite Asus listing the first-gen handhelds at $799.99 on their website, retailers have often sold them for more. If Legarie’s info checks out, the entry-level Xbox Ally could actually represent better value than the $649.99 non-Extreme Z1 model.
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