Lily James takes aim at Tinder in explosive new dating app biopic ‘Swiped’

The battle for dating app dominance is about to hit the big screen, and it looks anything but romantic. Hulu has dropped the first trailer for 20th Century Studios’ biopic Swiped, with Lily James stepping into the role of Whitney Wolfe Herd, the ambitious entrepreneur who shook Silicon Valley by creating Bumble and going head-to-head with Tinder.

The film traces Wolfe Herd’s rise from a fresh-faced college graduate to a self-made billionaire, charting her determined push into the male-dominated tech industry. Swiped will explore her early days as a co-founder of Tinder, the professional clashes that prompted her departure, and the bold vision that led to Bumble’s 2021 stock market debut.

James embodies Wolfe Herd with a mix of grit and glamour, showing both the business savvy needed to outmaneuver rivals and the personal sacrifices demanded by the high-stakes world of startup competition. The film also stars Jackson White, Myha’la, Ben Schnetzer, Pierson Fodé, Clea DuVall, Pedro Correa, Ian Colleti, Coral Peña, Dan Stevens, Larkin Woodward, Ana Yi Puig, Olivia Rose Keegan, Joley Fisher, and Gabe Kessler.

Directed by Rachel Lee Goldenberg and written by Goldenberg, Bill Parker, and Kim Caramele, Swiped blends boardroom drama with pop-culture flair. The story is set against a backdrop of corporate rivalry and digital dating’s explosive growth, with the tension between innovation and exploitation running throughout.

Swiped will premiere at the Toronto International Film Festival on September 9 in the Gala Presentations section, before arriving on Hulu in the United States and Disney Plus internationally on September 19. With its mix of power plays, billion-dollar stakes, and personal vendettas, the movie is poised to become one of the year’s most talked-about biopics.