McDonald’s launches special Ramadan children's book collection

This Ramadan, McDonald’s UAE is launching a special collection of three children’s books, written by Emirati author Hamda Faraj and illustrated by Aisha Khalid.

These books, priced at Dh5 each, not only entertain but also promote giving, with all proceeds benefiting the Red Crescent Medical Center. Available exclusively at McDonald’s UAE restaurants and on the app, the initiative contributes to vital support for those in need.

Last year's Ramadan campaign raised over Dh300,000 for the Red Crescent Medical Center, the UAE’s only free healthcare provider.

For over seven years, McDonald’s UAE has partnered with Emirates Red Crescent, raising over Dh4.5 million for humanitarian efforts. Beyond Ramadan, McDonald’s continues its support with donations via self-ordering kiosks and the McDonald's app.

Dr. Mohammad Salim Al Junaibi, Manager of the Red Crescent Medical Center, expressed gratitude for McDonald's commitment, highlighting the impact of every book purchased. The Red Crescent Medical Center, established in 2008, offers free healthcare services across 18 departments.

Walid Fakih, CEO of McDonald’s UAE, emphasized the power of stories to inspire and connect, reaffirming their commitment to positively impacting the local community. The books are now available at McDonald’s UAE restaurants and on the McDonald’s app.