Elon Musk teases buying MSNBC amid Comcast spinoff plans, fueling speculation about media shakeup

Elon Musk jokes about buying MSNBC amid Comcast spinoff plans, sparking talks about media ownership changes.

Courtesy: AFP

Elon Musk sparked intrigue on social media with a provocative meme joking about purchasing MSNBC, following reports that Comcast is planning to spin off the network into a new company, SpinCo. Musk posted the meme on X (formerly Twitter), depicting himself as a priest resisting the temptation to buy MSNBC. “And lead us not into temptation …,” he captioned, blending humor with the ongoing industry shifts.

The billionaire’s post gained significant attention, with Donald Trump Jr. suggesting Musk purchase MSNBC outright. Musk replied, “The most entertaining outcome, especially if ironic, is most likely.” This playful engagement recalls Musk’s history of turning jokes into reality, such as his acquisition of Twitter after years of teasing the idea.

Comcast’s spinoff plans, which include other networks like CNBC, Syfy, and the Golf Channel, have left MSNBC employees anxious about the channel’s future. “Everyone is in a panic because everything is up in the air,” an MSNBC insider told The New York Post. Musk’s playful remarks tap into this uncertainty, raising questions about how the network might evolve under potential new ownership.

Adding to the online banter, podcast host Joe Rogan offered to replace Rachel Maddow as an anchor. Musk humorously agreed, replying, “Deal,” further fueling speculation and amusement among audiences.

While Musk’s comments seem lighthearted, his history of bold ventures suggests he could entertain such an idea. With a net worth of $348 billion, Musk has the resources to pursue such moves, and his acquisition of Twitter serves as a reminder of his unpredictability.

If Musk were to act on this joke, it could signal a major shift in the media landscape, aligning with his growing interest in reshaping public discourse.

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