The "Old Money" Style Trend Will Always be Relevant: How to Look Luxe Without the Price Tag

Every so often, a trend comes along that effortlessly blends nostalgia with modern appeal, and "old money" style is one of those trends. This sophisticated aesthetic—often associated with the understated opulence of the ultra-wealthy—is all about timeless pieces, minimalism with a dash of flair, and an inherent understanding of quality over quantity.

Think of it as the wardrobe of elite characters like Succession's Shiv Roy or Gossip Girl’s Blair Waldorf, or the effortlessly chic Palm Beach residents who wear luxury like it's their second skin. It’s the perfect formula for looking polished, whether you're in need of a standout office look or something to elevate your everyday ensemble.

Wondering how to incorporate this refined, polished vibe into your wardrobe?

Let’s dive into the basics of the "old money" style trend, and how you can recreate the look with a few key pieces—no trust fund required.

About the Trend

The term "old money" style came to the forefront in early 2023, thanks to the final season of Succession and Sofia Richie Grainge's viral wedding. Both set the stage for the rise of quiet luxury, where minimalist tailoring, neutral palettes, and high-quality fabrics took over. People flocked to this look, hoping to infuse their wardrobes with understated sophistication and timeless elegance.

But while the trend took off with subtle luxury, the landscape of fashion in 2024 has moved toward more maximalist statements. Enter: "old money" style. While it shares plenty of common ground with quiet luxury—think tailored blazers, timeless accessories, and a neutral color palette—it also leaves room for some "loud" luxury moments.

Palm Beach chic and the English countryside aesthetic, both of which play into the old money vibe, offer a more colorful, whimsical interpretation of the classic look. It’s where old-world refinement meets modern creativity, and it's all about building a wardrobe of statement pieces with impeccable taste.

Rome wasn’t built in a day, and neither is your "old money" wardrobe. But we can help you start building a collection of essentials that will instantly elevate your style.

Instagram/ @matildadjerf

If there’s one thing old money types do well, it’s mastering the art of tailoring. From bespoke blazers to crisp trousers, sharp tailoring is essential to creating that elevated look. Add in unexpected pieces like tailored vests, pencil skirts, or even tailored shorts for a modern take on classic refinement. Stick to a neutral color palette of navy, gray, beige, and black, and you’ll have a wardrobe that never goes out of style.

A solid rotation of luxe blouses is key to achieving the old money aesthetic. Look for high-quality fabrics like silk or cotton in timeless silhouettes—whether that's a classic button-down or something more statement-making, like a pussy-bow blouse. These versatile pieces will give you endless outfit options that are refined yet never boring.

Instagram/ @haileybieber

The LBD is an undisputed classic in any wardrobe, and it’s especially central to old money style. Whether it’s a tailored version for daytime or a silky, elegant one for evening cocktails, the right black dress always exudes sophistication. Make sure you have a few in various lengths and silhouettes, so you're ready for any occasion.

Instagram/ @jastookes

No "old money" look is complete without a collection of high-quality gold jewelry. While simple, classic pieces are always welcome, sculptural and organic designs are particularly desirable right now. Think bold statement earrings or necklaces with artistic shapes and intricate details. These pieces elevate any outfit with a touch of timeless luxury.

Instagram/ @abimarvel

The key to old money handbags is that they look minimalist at first glance but stand out through their craftsmanship or subtle, interesting details. Whether you go for an iconic luxury bag or an affordable statement piece, the focus is on quality and elegance, not logos. A good bag can instantly elevate a simple look and make it feel more luxe.

Instagram/ @sofiagrainge

Footwear in old money style should be sleek, chic, and versatile. A pair of well-crafted flats—whether they’re pointed-toe, square-toe, or embellished with a bit of hardware—adds a modern twist to this timeless aesthetic. Flats give you that understated elegance without sacrificing comfort, making them the perfect shoe for a refined wardrobe.

One of the few places where "old money" style veers toward maximalism is the silk scarf. Bold, colorful, and printed scarves are a fun way to incorporate some playfulness into an otherwise subtle look. Whether you opt for a vintage find or an iconic Hermès Carré, these scarves add a luxe touch to any outfit.

Why We’re Embracing "Old Money" Style

In a world dominated by fleeting micro-trends and viral social media moments, it’s refreshing to have a wardrobe formula that stands the test of time. "Old money" style isn't just for the privileged few—it’s a timeless, universally flattering look that anyone can embrace.

The focus on quality, understated elegance, and a curated selection of wardrobe essentials makes it easy to put together outfits that look polished, refined, and, yes, expensive, without the hefty price tag.

Whether you're getting dressed for an important work meeting or just want to feel a bit more put-together on a busy day, "old money" style offers the perfect combination of classic, elevated pieces and sophisticated flair. If you’re ready to channel your inner Shiv Roy or Blair Waldorf, these wardrobe staples will have you looking like you’ve just stepped off a yacht—or at least like you could afford one.