Ariana Grande responds to Cynthia Erivo’s criticism of fan-edited 'Wicked' posters and AI content

Ariana Grande has voiced her thoughts on the recent backlash from her Wicked co-star Cynthia Erivo, who criticized fan-edited posters and AI-generated content related to the film.

The controversy erupted when a fan modified a Wicked poster, altering it to mimic the iconic Broadway version by lowering Elphaba’s witch hat to cover Erivo’s eyes. The fan edits didn’t stop there, as an AI-generated animation surfaced, depicting a fight between Grande and Erivo's characters, adding to the controversy.

Erivo was quick to address the situation, calling out the altered posters and AI-generated content, expressing that it felt offensive and degrading.

At the Academy Museum Gala, Grande addressed the controversy and shared her perspective on the growing influence of AI in entertainment. She described AI as "conflicting and troublesome" and acknowledged the complexities surrounding the technology, especially as it rapidly evolves. Despite these concerns, Grande noted that fan culture has always involved creative modifications, and fans often engage with their favorite content through edits, even if it sometimes crosses lines. “This is something that is so much bigger than us, and the fans are gonna have fun and make their edits,” Grande remarked, explaining that while it’s important to understand fan enthusiasm, these situations represent a significant adjustment period for everyone involved.

Grande also took the opportunity to express her admiration for Cynthia Erivo, noting her deep respect for her co-star’s professionalism and talent. Grande emphasized that the concerns raised by Erivo are valid, particularly in how AI and fan creations can sometimes detract from the core message of the film. Erivo had previously expressed frustration over some of the more distasteful fan edits, including long-circulated memes such as “is your p—- green?” that she felt degraded both her and the project.

While Wicked has generated significant fan excitement leading up to its release, the rise of AI-generated content and fan-made edits have raised important discussions about the ethical boundaries in how fans engage with creative works. Grande’s comments highlight the need for balance—between fan enthusiasm and respect for the artists and the integrity of their work. As Wicked approaches its release date, these conversations continue to be a significant part of the broader dialogue surrounding fan culture, AI, and the entertainment industry.