The Best Fragrances to Try in 2024

Scent is more than just a fragrance—it’s a mood, a memory, and a whole vibe, waiting to be spritzed.

Whether you're devoted to a signature scent or love to mix things up, your choice of fragrance sets the tone for your day or night out. Maybe you're going for something soft and powdery, or perhaps you're ready to make a statement with a smoky amber. Whatever your vibe, we’ve rounded up the top fragrances of 2024 that deserve a place in your collection.

Best Floral Gourmand

Jean Paul Gaultier Divine, Eau de Parfum

Valentino’s Born in Roma fragrances always hit the mark, and Green Stravaganza is no exception. Inspired by the lush greenery of Ancient Rome, this scent brings together smoky Lapsang Souchong tea, rich jasmine absolute, and creamy vanilla extract for an unexpectedly fresh yet captivating fragrance—perfect for warmer months.

If you crave the warm, enveloping scent of rich woods, The Maker Lover will be your new go-to. Combining jasmine sambac, narcissus, and a hint of oud, this fragrance wraps you in a comforting warmth reminiscent of a cozy Merino wool sweater, earning compliments wherever you go.

This fragrance is hard to pin down—it smells different on everyone. For some, it’s fresh and clean, while others pick up a hint of sweetness. To me, it’s like stepping into crisp white sheets fresh from the dryer, with a nostalgic note of powdery iris that evokes memories of sneaking Clinique from my mom’s vanity.

L’or De Louis is a golden, radiant fragrance inspired by the gardens of Versailles, which housed over 1,000 Mediterranean trees in the 17th century. The scent is an intoxicating blend of orange blossom, honey, pomegranate, and firewood smoke that transports you to a dreamy, sun-drenched landscape.

Gucci’s The Alchemist's Garden collection is an olfactory journey, and The Heart of Leo is no exception. This fruity yet mysterious fragrance weaves together juicy blackcurrant, smoky-sweet olibanum, and licorice-like myrrh for a captivating experience. It's the scent to reach for when you want to feel both dark and irresistible.

If you're looking for something mysterious and sultry, Chergui delivers. The seductive mix of vanilla, patchouli, amber, and honey creates a scent that's both sweet and smoky. It’s so intoxicating, you'll wish you could drink it.

Glossier You is a fragrance that gets noticed—whether at a wedding or just in an Uber. What makes it special is how it adapts to the person wearing it, making it slightly different on everyone. Since its launch in 2017, it’s been my go-to for an effortlessly chic, skin-like scent that grabs attention without overpowering.

This cool and fresh fragrance by Hermès perfectly captures the feeling of nature rediscovered after a rain shower. With notes of fresh herbs, juicy pear, and minty Physcool, it's a clean yet elegant scent that feels incredibly wearable for any occasion.

Tom Ford’s Neroli Portofino is a love letter to the Italian Riviera, blending bright citrus notes of Tunisian neroli, Sicilian lemon, and Italian bergamot with the smooth warmth of lavender and amber. It’s like bottling the Mediterranean into a spritz, giving you a slice of Italian luxury wherever you are.

Load Next Story