Rihanna and A$AP Rocky’s sons featured in Bottega Veneta’s Father’s Day campaign

The new photo series “is the evolution of Mr. Mayers,” said Rocky.


Pop Culture & Art June 19, 2024
Courtesy: Reuters

Rihanna and A$AP Rocky’s children are already embracing their parents' fashion legacy.

Their sons, 2-year-old RZA and 10-month-old Riot Rose, feature prominently in Bottega Veneta’s new campaign, “Portraits of Fatherhood,” alongside their father.

Captured by photographer Carrie Mae Weems and commissioned by the brand's creative director Matthieu Blazy, the black-and-white photo series showcases the 35-year-old rapper engaging with his young sons in a cozy, home-like environment.

Rihanna and A$AP Rocky's first family photoshoot as a family of four coincides with the announcement of Rocky as Bottega Veneta’s newest brand ambassador.

The campaign features not only photos but also a short film directed by Weems with music direction by A$AP Rocky.

In one adorable image, RZA perches on Rocky’s shoulders, while another captures the "Everyday" artist kissing Riot on the forehead as he lifts him up.

Another heartwarming shot from the campaign shows the two boys, dressed in onesies that say “best dad,” playing on a toddler-sized piano, following in their father's musical footsteps.

In a statement, Rocky, who was born Rakim Mayers, said the new photo series “is the evolution of Mr. Mayers.”

“This is me embodying and embracing fatherhood, parenthood, companionship, and family, while still working on all aspects of my career,” he added.

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