PRGMEA urges TDAP to return TEXPO 2024 to Lahore

Highlights importance of provincial capital for global trade showcase

PHOTO: FILE

LAHORE:

The Pakistan Readymade Garments Manufacturers and Exporters Association (PRGMEA) has voiced its concerns about the procedural violation by Trade Development Authority of Pakistan (TDAP) in conducting TEXPO 2024, as the authority has relocated this year’s event to Karachi, as per a press statement. According to the schedule, this year’s event was supposed to take place in Lahore, following the previous TEXPO 2023 held in Karachi.

PRGMEA Chairman (North Zone) Ahmad Hanif has urged the authority to bring this major event back to the provincial capital of Punjab, which serves as a significant garment industrial hub. He highlighted that the previous TEXPO exhibition in 2023, held in Karachi, witnessed successful participation from Punjab, enabling esteemed members to engage with potential buyers and showcase their products to a global audience.

In a letter addressed simultaneously to TDAP Chief Executive Zubair Motiwala and Commerce Secretary Capt (r) Khurram Agha, the PRGMEA North Zone chairman requested the government to organise TEXPO 2024 in Lahore due to its importance in attracting international buyers.

Hanif noted that TEXPO Pakistan serves as a vital platform for the value-added textile sector, attracting genuine buyers and delegations from key markets such as the US, Europe, and China. He stressed the valuable opportunity for members to connect with global buyers through both B2B and B2C interactions.

However, considering the importance of regional inclusivity and fair representation, he kindly urged TDAP to adhere to the rotation schedule and organise TEXPO 2024 in Lahore.

Published in The Express Tribune, March 23rd, 2024.

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