Plug-in hybrid EVs a new consumer favourite

As oil prices fluctuate and high-capacity battery costs rise, plug-in hybrid electric vehicles (PHEV) are becoming a new favourite in the auto market by virtue of its lightweight power, strong endurance and competitive pricing. Thus, the competition for PHEV track is becoming more and more fierce.

Hybrid technology is not a new track, however, and it has always maintained the trend of “All Flowers Bloom Together”. In the Technology Roadmap for Energy-efficient and New Energy Vehicles 2.0, revised and prepared under the leadership of the China Society of Automotive Engineers in 2020, PHEV sales are forecast to comprise only 2% of the total sales volume in 2025, with a penetration rate far lower than that of HEV and MHEV. However, since 2021, a large number of Chinese brands have launched their own dual-motor DHT hybrid technology and have given the PHEV market a huge boost.

Among these pioneering brands, Chery has positioned itself as a leader. How can Chery’s hybrid technology become the advanced representative of Chinese brands? And how has its DHT super hybrid spearheaded the development trend of hybrid technology in the Chinese auto industry?

In the era of technological change, breakthroughs hold key to corporate advancement. The greatest honour for an enterprise is undoubtedly in pioneering.

Behind the power technology accumulation for more than 20 years is the continuation and inheritance of Cheryers’ traditional virtues of “self-reliance, self-improvement and independent research and development”.

On May 18, 1999, the first engine of Chery was rolled off the production line. Today, Chery has become a leading Chinese brand and pioneered the mastery of engine technology driven by the spirit of “self-reliance and self-improvement”.

In particular, Chery’s nature of “Pioneers” is particularly manifested in the world’s first full-function hybrid configuration DHT equipped with the first dual-motor drive of Chinese brands. Currently, Chery’s Global Power Architecture 4.0 includes fuel, hybrid, pure electric, hydrogen and other energy scenarios.

The Chinese innovator essentially covers the automobile power technology route for at least the next 30 years.

Among Chinese brand vehicle enterprises, technology has always been the core brand label of Chery Automobile.

THE ARTICLE ORIGINALLY APPEARED ON THE CHINA ECONOMIC NET

Published in The Express Tribune, July 6^th, 2023.

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