Female-driven motorbike service launched for women

Careem, the popular ride-hailing platform, has announced plans to launch a new women-driven motorbike service on the occasion of International Women’s Day. The service, which will be exclusive to female customers, will initially commence in Karachi and expand to other cities across Pakistan.

The new service aims to provide safe and reliable transport to women, who often face challenges when travelling alone. In addition to this, it also empowers women in society by providing them with flexible income generating options and achieving financial stability as Captains.

The service includes two models – part time (5 hours) and full time (10 hours) – for which Careem guarantees a monthly payment of Rs30,000 and Rs50,000 respectively. Moreover, female motorbike Captains will be exempted from paying any commission to Careem, and will also receive bonuses and priority access to the platform’s safety and security helpline.

The new initiative comes as Careem is already incentivising all its female Captains across all car types by offering special bonuses, making it further lucrative for them to work on the platform.

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Commenting on the new service, Imran Saleem, General Manager - Ride Hailing at Careem Pakistan, said, “Women are an integral part of our society and constitute a large number of our overall customer base. Careem’s women-driven motorbike service will help our female customers to break barriers through access to safe, reliable and affordable transport. This affordable transport is particularly needed during such challenging economic times which have made it harder for families to run households on a single income. We’re proud to help create additional income opportunities in Pakistan."

The new service is in line with Careem’s ongoing commitment to empower women in Pakistan. By equipping female drivers with the tools and resources they need to succeed, the organisation is enabling women to reclaim public spaces and take control of their own futures.

Women interested in the new service can visit the DHA or Gulshan Careem opportunity center or visit the Careem Captain Facebook page.

Currently, Careem has over 1,700 female Captains driving customers across multiple car types on the platform. With the launch of the new motorbike service, Careem aims to expand its services to more women in Pakistan and promote their economic empowerment.