First-ever Gandhara Citrus Festival held
The first-ever Gandhara Citrus Festival was held on Sunday in an effort to explore Pakistan as the best citrus-growing country in the world and develop linkages between the stakeholders of the industry.
According to a statement, the event was organised by the Agri Tourism Development Corporation of Pakistan (ATDC) along with the Pakistan Tourism Development Corporation (PTDC), Gandhara Resource Center and farmers of Gakhra village of Khanpur.
The event that was arranged under the theme “Explore the Gandhara Civilization and its agriculture field products” aimed to provide a platform for citrus growers, exporters, importers and its value addition companies to share ideas for increasing the production of citrus fruits.
It also aimed at making a way forward to improve the production of crops and encourage the growers to adopt the latest technologies to improve the production of the crop.
The event also acted as a tourism activity featuring an orange show, Gandhara art display, lecture on successful citrus growing on a domestic and commercial scale and suggestions on value-added products of orange fruit.
Published in The Express Tribune, January 23rd, 2023.