tabiyat.pk takes a subtle dig at other healthcare players with a quirky social media post

The post became viral moments after it was praised by netizens


MEDZnMORE Pvt. Ltd.
Press Release


If you are looking for a trustworthy healthcare platform in Pakistan, MEDZnMORE's tabiyat.pk is always at your disposal.

With its remarkable collaborations and initiatives, the company often appears in the news for bringing quality healthcare to a wider audience. This time, the online platform has made news due to its humour, which is being lauded by audiences.

Recently, MEDZnMORE’s B2C vertical, tabiyat.pk, took to social media to share a post mentioning all its competitors’ names in an indirect manner. Soon after posting, netizens picked up on the puns and references and greatly appreciated the post, making it viral in no time.


This is not the first time the startup has made humorous references. Known for its quirky tone of voice, the healthcare app has often gone viral with posts and tweets.

In the past, another status on the startup's Facebook page was enjoyed by netizens a few days ago. As one of Pakistan's leading online pharmacies, tabiyat.pk has time and time again leveraged ongoing situations and remained active on social media topics that were hotly debated.

 

There is no denying that tabiyat.pk's brand tone has an amusing, friendly tone that relates greatly with audiences, and this time was no exception. As a leading health-tech startup, tabiyat.pk has served hundreds of thousands of customers across Pakistan since it launch in September 2020.

In addition to a built-in warehouse, an AI-driven logistics solution and a technology stack focused on just-in-time medicine inventory, they've invested heavily in replicable infrastructure. The start-up earlier secured $11.5 Million in its pre-series A round, making it the largest health-tech funding in Pakistan.

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