Cheezious' heart-warming initiative extends 'Cheezy Kushiyaan' to children at SOS Village Islamabad

Cheezious Pakistan receives a trophy in recognition of its unflinching efforts from Deputy Commissioner Islamabad


Cheezious Pakistan
Press Release


People with no family to turn to often struggle more to cope up with their emotions during the holiday season. The world comes together to celebrate various events as soon as December waves a sweet goodbye. People all over the world are hopeful for a better, happier, and securer future.

As adults, it's still easier to reach out to others to express the void, but what about children? Children look forward to feeling a sense of belonging in a familiar environment, and forming lifelong relationships that will give them a solid foundation on which they can build their lives and become wholesome, confident individuals who change the world for the better. A recent collaboration was driven by this idea, which is revolutionary in its own way.

Missed out on the #sfaw2k22? Don't worry, we've got you covered!


Cheezious Pakistan recently partnered with Ideas Foundation Pakistan to support the 10th edition of the #Smileforawhile drive for SOS Village Children, an organisation that works towards the careful development and welfare of children using a modern approach.

People across Pakistan are well-aware about the scrumptious fast-food offered by Cheezious. With the pride of being Pakistani at heart, it continues to compete on par with multinational brands that have been established and present for decades. With over 13 restaurants in Pakistan, it is one of the fastest growing national fast-food chains. But this time around, the tantalising food isn't what we're here to praise.

The brand tugged at our heartstrings by 'Spreading Cheezy Khushiyan' at an event hosted by Ideas Foundation Pakistan on 25th of December 2021. The event was focused on making the children feel loved and accepted by making them 'smile for a while with Cheezy Khushiyan'.

Exclusive performances were organised during this event, which turned out to be a memorable musical night, ghazal night, poetry session, and scrumptious food feast for the children. Sultan Al Qadria was the qawal who graced the event with his presence while Zahid Bashir, Gumaan Band, Tehzeeb Haafi, Wajid Bin Ahmed and Arsalan Abbas mesmerised the audience with their performances.

Children who are deprived of their parents are placed in an environment that's as close as possible to their homes. Love, security, higher education, and job-training are provided to these children to instill a sense of confidence in them while ensuring they develop beyond their full potential.

These children deserve to be celebrated and cherished. Their smiles motivated Cheezious to make relentless efforts to make the event successful beyond measure. It's safe to say that the day translated into the happiness of children who enjoyed spending their time singing, dancing, performing, and indulging in numerous fun-filled activities.


The heart-warming efforts by Cheezious made these children feel an important part of Pakistan, the true home that has accepted these children as its own, with activities such as "Dil se Pakistani" and "Proud Pakistani."



To recognise the brand's relentless efforts to make Pakistanians smile, Cheezious was recently presented with a trophy for their commitment to this noble cause. Director Operations Zeeshan Ahmad Cheema received a shield from Deputy Commissioner Islamabad Muhammad Hamza Shafqaat on behalf of Cheezious for its support to a wonderful cause.

Cheezious's passion for achieving great things is evident in their collaborations and accomplishments they've managed to concur in a short time. We surely can't wait to see what the innovative brand has in store for us next. Until then, how about a Cheezious pizza or a flamin' hot wings? Everything the brand offers seems some what amazing.

If you missed out on the #sfaw2k22, you can still put a smile on your loved ones' faces with tantalising meals by Cheezious. Make someone "smile for while with Cheezy Happiness."

 

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Nosheen Izhar Bhatti | 2 years ago | Reply I want membership
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