Delizia, a Karachi-based chain of bakeries, has found itself in hot water after one of its employees allegedly refused to write 'Merry Christmas' on a cake, citing an 'order from the kitchen'.
The incident was reported by a woman customer who went to the bakery's DHA branch to get a cake to make the most of the occasion.
According to the customer, she went to the store located in Khayaban-e-Jami branch to get the cake but the worker refused to inscribe the words on her cake, citing an "order" from the kitchen to not do so.
The incident caused an uproar on social media platforms, with people expressing shock at the occurrence, while Delizia is yet to respond on the development with a formal stance.
Surprisingly, this isn't the first time that the company faced backlash over the refusal to 'do the icing'.
In 2018, a woman was refused the 'Merry Christmas' icing and told that it was so, on the "company's instructions".
While some Twitterati called out Delizia for failing to comply with the demand, others simply attributed the refusal to the bakery being 'short of icing'. Some went as far to call for a boycott of the company. One social media user shared that it was an individual's act and didn't represent the 'company's policy'.
World going to mars— Baakh (@bnusrat) December 22, 2021
meanwhile Pakistanis: we won’t write merry Christmas on cakes cause company orders #delizia
Just heard #delizia in #Karachi abandoned a Christian customer's request to write #MerryChristmas on her cake since they were instructed not to. Religious intolerance is still in the roots.— Engr. Zeerak Ullah (@theotherboysays) December 22, 2021
I have personally seen people run paid campaigns against delizia simply bcs delizia has taken over the cake and cupcake scene in Karachi.— AMNA (@paki__stan) December 22, 2021
About the recent Christmas scandal, why not ask them to investigate instead of calling for a boycott??
Delizia has turned mehmood sweets— Lone Wolf (@Strap61977088) December 22, 2021
Spoke to a representative of #delizia, they are out of icing apparently, hence the refusal. Do not know how a bakery runs out of icing but do know they didnt write happy birthday on the cake my colleague bought for my birthday today!— Nida Khan Tareen (@NidaTareen) December 22, 2021
You guys have nothing better to do ? Spamming Delizia for the lone act of their staff at one of their branches , I’ve seen a lady get merry Christmas written on the cake at their boat basin outlet and the staff happily did so— High (@talkingcurves) December 22, 2021
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If this is individual act or company s policy no body has right to criticize them.. if they did not write merry Christmas this is their belief as they are Muslims. If your belief allow you to say Merry Christmas then you do. This is all about beliefs.
If any act is not allowed in religion the per from other religion should respect that by not doing it......she can go somewhere else who happily do what she wants. Applause to delizea for standing firmly.
What happened to freedom of speech and human rights. I don t see anything wrong in it. I suggest to alcohol shop owners to refuse sale to Muslims also. We will call it even.
I think its good to refuse...cuz its promoting Christmas..and that is not what our country represent..thank you...
I m with delizia. What s wrong Can t a company have a policy It s not violation of minority rights . Delizia is not campaigning against christians or refusing to sell cakes on christmas.its just their belief basedpolicy.even in the Islamic republic of Pakistan many schools don t allow teachers with hijab etc.why not defend rights of the Muslim majority but boycotting such school s
Excellent decision by the bakery. All these so called liberals have given up their faith and want others to do the same.
So what Everyone is chanting freedom here but blaming the other party for not writing specific statement on the cake. Are not they free Delizia is free to do whatever it wants. U r buying cake so stop imposing ur views and faith on others.
Salut to the person who stood by his principles of faith. And time for ppl of all faiths to have tolerance. I will always prefer delizia for their tolerance.
Great Delizea Bakers Allah Give you sucess in your business...
I agree with the comments of Syed s Saima Ali. Delizea provides high quality confectionery especially cakes. If the allegation is true it could be a one time fanatical action which needs looking into and admonished. If it is a company s decision which I doubt then it is condemnable Delizea should take it seriously and condemn it if they want to protect it s company s name