When Facebook was down, Twitter was up
Amidst the worldwide panic when Facebook and its sister applications stopped working, people turned to Twitter to share their thoughts and jokes with each other. The application was flooded with new and old users trying to stay online and connected with others, while Twitter proudly embraced users flooding onto the site by tweeting, “Hello literally everyone”. The simple tweet gathered 2.4 million likes in just four hours of it being posted.
— Twitter (@Twitter) October 4, 2021
Other major brands jumped on the bandwagon and recognized the social media company’s marketing coup, like Mcdonald’s replied to the tweet with “hi what can I get u”, to which Twitter responded, “59.6 million nuggets for my friends”.
— Twitter (@Twitter) October 4, 2021