TikTok rival Byte will pay $250,000 to creators for good videos

 

Short-form video hosting app Byte plans to start paying creators in April, offering $250,000 in overall payments to the first group of creators in its partner program.

Launched by Vine co-founder Dom Hofmann, the new app aims to differentiate itself from TikTok, which has been downloaded more than 1.5 billion times, according to Sensor Tower, US-based research agency.

Vine successor Byte is now available to download on iOS, Android

During an unspecified pilot period, “100% of ad revenue will go to creators,” while the “long-term plan is to have a majority of the revenue going to creators,” Byte said in a statement on its website.

“We wanted to introduce this program early to support creators who are committed to furthering their craft on byte. If this is you, and you want to be in the program, the best thing you can do is keep making great bytes. Anyone and everyone is eligible for the program, even if today is your first day on byte,” Byte shared on its website.


The initiative will be restricted at first. Only up to 100 creators will be included, who will be chosen by Byte after they apply.  According to Byte it’s looking for people who post routinely, make full-screen portrait videos, and are positive members of the community.

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Payments will be paid out to creators approximately every 30 days over those four months. Creators will be put into “Viewership Brackets,” and everyone in the same bracket will be paid the same amount.

Byte intends to launch a new payment pool every 120 days. The partner program will launch on April 15.

Although for now, creators will need to be based in the US is working out how to expand the program to people outside the US.

“Our long-term plan is to have a majority of the revenue going to creators, with a minority going to us to help with our operations and business,” Byte wrote last month.

This article originally appeared on The Verge