Apple's iPhone XR was 2019's best-selling phone, says data

iPhone XR brings many key features of iPhone XS and XS Max to a lower price point


Reuters/Tech Desk February 27, 2020
PHOTO: Apple

Apple’s iPhone XR has been the company’s best-selling iPhone model since it went on sale in mid-October 2018 as per data reported by Omida Technology, a market research provider.

Apple has shipped around 46.3 million iPhones XR in 2019, this figure has been doubled since 2018's 23.1 million units.

iPhone 11 takes the second position as the most selling smartphone due to its cheaper price range causing an increase in demand with 37.3 million units sold.

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"Apple has consistently owned the first and second positions in the global smartphone model shipment ranking, with the company maintaining this dominant position for more than five years running," said Jusy Hong, smartphone research and analysis director at Omida, in the report.

Launched in 2018, the smartphone retailed at $749, alongside two other models, the iPhone XS and XS Max, which start at $999.

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The XR brings many key features of those phones to a lower price point, and analysts widely viewed it as Apple’s effort to bring facial recognition unlocking and its newest processing chip to a wider set of buyers.

“Since the iPhone XR became available, it’s been the best-selling iPhone each and every day that it’s been on sale,” Greg Joswiak, Apple’s vice president of product marketing told Reuters.

The article originally published on Cnet.

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