Starlets Mawra and Urwa Hocane shared some exciting news on social media late Sunday night. The sister duo posted a series of pictures on Instagram, announcing the launch of their upcoming clothing line, UXM.
The siblings, who are one year apart, have been each other’s support system and this time is no different. According to them, the new venture aims to translate their inspiring sisterhood into something tangible.
“Mawra and I have been with each other since her first day on this planet. We’ve loved each other for as long as we can remember,” Urwa captioned the post.
The brand features casual western wear and cute accessories. “Mawra and I are super-stoked to share our first collaboration with all of you very soon, In’sha’Allah,” she added. The two are spotted sporting chic accessories in the photos, with their embedded initials adding a personalised touch.
The tagline of UXM is an empowering one, called ‘girls who can’. The much-loved sisters revealed, “It is for the all the girls #whocan dare to live life on their own terms yet effortlessly in sync with the beautiful world around them.”
Among other things, Mawra and Urwa are known for their style finesse and are often seen donning international designer wear.
Now, the fashion line seems like the cherry on top of the cake for the driven sisters. Jawani Phir Nahi Ani 2 actor Mawra recently finished her studies to become an advocate and Urwa is currently working on producing a film titled Tich Button with her actor-husband Farhan Saeed.
Pakistani celebrities taking the plunge into the fashion realm is nothing new. Previously, Ahsan Khan and Pakistani heartthrob Fawad Khan have done the same.
As Marwa and Urwa gear up for their forthcoming style venture, we can’t wait to see more glimpses of it!
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